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Adtran

A B2B Company migrates to Adobe Commerce to accelerate their growth.

Services

  • Custom Website Development
  • User Experience
  • Maintenance
  • eCommerce Consulting

Integrations

  • Adobe Commerce
  • Mailchimp
  • Oracle
Challenge Opportunity

Bringing the world together through innnovation. Adtran's open solutions are the building blocks for tomorrow’s networks, enabling scalable communication services that connect people, places and things.

 

So what might an innovated company need help doing? Well, all their subsudaries were on several different platforms and they were ready to view their B2B company in an headless approach with their ecommerce store being housed on Adobe Commerce.


INCREASED CONVERSION RATE

+ 22%

ORGANIC SESSIONS

+ 46%

Revenue

+ 113%

Strategy

In for a tight timeline and thousands of content pages that had to manually be moved over. We knew this was going to be a HUGE team effort.

 

Solutioning the best fit for for them to migrate their data and still be able to create new data was the first step.

 

When they decided they wanted to offer B2B functinality, The idea of using recurring payments and utilizing paradox labs authroize.net CIM tools wer eneeded to help acheive this.

Results

Results? A completely new branded Adobe Commerce site that fit the company, offered a unique B2B solution for their clients and businesses while also being able to handle the several different CMS systems that the company was using, and will continue to use going forward.

“Thank you SO much for everyone sticking with the Adtran website redesign! We could not have gone live without everyone’s involvement and stellar work ethic”

MariBeth Morgan, Adtran

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